Project Details
YEAR 2023
About
WEBSITE REDESIGN CONCEPT for Alef Aeronautics.
Scope
Discovery
After seeing the aesthetic of their press conferences, product concept renders, and product videos, Alef’s existing website felt mismatched with the rest of the company’s public image and branding.
Design
Using exclusively Alef’s existing media and copy from their site alef.aero about the Model A, I created a new design, updating the look and feel with clean animations, interactions, and fullscreen video and images.
Development
The design, mockup, and interactive prototype was made entirely in Figma. I created responsive components for each aspect of the site (navbar, hero, footer, section blocks, etc.).
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